Indian beauty lovers now prefer going straight to the source. Direct-to-consumer (D2C) brands deliver not only clean, affordable products but also amazing offers. From Paytm cashback to Flipkart coupon codes, Indian shoppers are deal-savvy. At SavePlus India, we help you save big with exclusive discounts, shopping hacks, and promo codes for India’s top D2C beauty brands.

Mamaearth – For Natural, Affordable Skincare

Website: Mamaearth

Mamaearth has become a household name in India due to its commitment to natural, toxin-free skincare and haircare. It caters to all age groups, from infants to seniors, offering a wide variety of safe and eco-conscious products. Their D2C model helps bypass additional costs, bringing savings directly to consumers. With certifications like Made Safe and FDA approval, trust comes built-in. They regularly launch curated skincare kits and limited edition collections for Indian festivals. The site offers fast delivery across India and responsive customer support for added convenience.

• Flat ₹300 off on purchases over ₹999 with direct checkout, providing excellent value for families shopping in bulk.
  
  
• 10% cashback when paying via PhonePe, Paytm, or Amazon Pay, helping maximize value during wallet-specific campaigns.
  
  
• Extra discounts during Diwali, Rakhi, and Republic Day sales, giving shoppers major incentives during festival periods.

Pro Tip: Check out today’s Mamaearth Goodness Coupons & Special Offers.

Plum Goodness – Vegan and Skin-Friendly Formulas

Website: Plum Goodness

Plum offers vegan, cruelty-free products that are tailored for Indian weather and skin concerns. Known for its clean ingredients and eco-conscious ethos, Plum provides serums, moisturizers, and body care that resonate with Gen Z and millennials. Their D2C site includes rewards programs and early access to new launches. Skincare enthusiasts especially love the transparency of ingredient lists and how their products are tested for Indian skin tones. Their shipping policy is generous, often giving free delivery and surprise gifts. The brand often runs thematic sales tied to Indian holidays and seasonal skin needs.

• Buy 2 Get 2 Free on major sale days like Holi and Eid, making it ideal for stocking up on everyday essentials.
  
  
• Save ₹200 on prepaid orders with UPI methods like Google Pay, which boosts savings for budget-conscious users.
  
  
• Free surprise gifts on orders above ₹799, ensuring buyers receive more value even with smaller purchases.

Pro Tip:  Check out today’s Plum Goodness Coupons & Special Offers.

MyGlamm – Makeup Made for Indian Skin Tones

Website: MyGlamm

MyGlamm is famous for products created for Indian skin tones and styles, blending affordability with glam. Their D2C-first strategy includes a user-friendly app with unique features like the Glamm Survey and Glamm Points rewards. Their makeup includes trendy options that are cruelty-free and tested for India’s climate. The site regularly hosts influencer-backed launches and Bollywood tie-ins, increasing appeal. MyGlamm's app often offers app-exclusive combo deals and cashback offers. Customers particularly enjoy the subscription model that delivers monthly goodies at discounted rates.

• ₹200 off instantly with app download, plus 20 Glamm Points to apply toward your first or second purchase.
  
  
• Special BOGO offers during the Great Indian Festival and Christmas, ideal for building a budget makeup collection.
  
  
• Cashback on Mobikwik and Paytm wallet payments helps you earn while you shop, maximizing total savings.

Pro Tip:  Check out today’s MyGlamm Coupons & Special Offers.

Dot & Key – Botanical Skincare for Urban India

Website: Dot & Key

Dot & Key delivers advanced skincare backed by botanicals, specifically crafted for pollution-heavy Indian metros. It appeals to young professionals and skincare-conscious individuals with its dermatologist-approved formulas. Their offerings include hydrating gels, anti-pollution creams, and vitamin C serums. The brand often ties promotions to urban festivals and college seasons. Their D2C model features faster product restocks and early access to new launches. Customers also benefit from simplified returns and wallet cashback on most orders.

• 25% off on all sitewide orders with SavePlus-linked coupons, ideal for daily essentials and bulk skincare.
  
  
• ₹150 cashback via PhonePe during checkout makes paying digitally even more rewarding for students and young professionals.
  
  
• Bundle packs available with no-cost EMI via ZestMoney reduce the burden of large skincare purchases.

Pro Tip:  Check out today’s Dot & Key Coupons & Special Offers

Minimalist – Transparent, Science-Based Skincare

Website: Minimalist

Minimalist combines transparency, research, and Indian relevance to offer scientifically-formulated skincare. From niacinamide to salicylic acid, their product range is simple but effective. They appeal to skincare-savvy Indians looking for active-based routines that aren’t expensive. Minimalist frequently offers D2C flash deals that rotate mid-week to encourage planned purchasing. Packaging is simple and recyclable, aligning with modern Indian eco trends. They support payment options like COD, UPI, and major debit/credit cards for seamless shopping.

• ₹500 off on anti-aging and hydration bundles lets you buy targeted solutions at discounted rates.
  
  
• Instant 10% discount via SBI and ICICI debit/credit cards helps you benefit from your banking tie-ins.
  
  
• An exclusive referral program to earn extra savings means both the referrer and the friend get benefits.

Pro Tip:  Check out today’s Minimalist Coupons & Special Offers.

Earth Rhythm – Eco-Conscious & Efficacy-Driven

Website: Earth Rhythm

Earth Rhythm merges clinical skincare with zero-waste packaging, appealing to green-conscious Indians. Their range includes balms, serums, and sunscreens made without harmful chemicals. They reward loyal shoppers with cashback and surprise gifts. Their student discount initiative and free trial samples make them attractive to new users. Earth Rhythm often promotes special kits during Back to College and summer skincare weeks. They offer app-exclusive deals, especially for prepaid purchases.

• ₹350 off for prepaid orders using UPI/Netbanking adds value to early planners and secure shoppers.
  
  
• Free lip butter with skincare combo packs gives your cart an extra gift without a minimum order.
  
  
• Student discounts on verified .edu email addresses open doors for budget-conscious youth.

Pro Tip:  Check out today’s Earth Rhythm Coupons & Special Offers.

The Moms Co. – Clean Care for Moms & Babies

Website: The Moms Co.

The Moms Co. builds trust among Indian families with safe, toxin-free maternity and baby care solutions. Recommended by pediatricians and dermatologists, their products offer peace of mind to expecting and new moms. They frequently offer bundle deals suited for gifting and hospital prep. Their D2C website is easy to navigate, and support is available in regional languages. COD is popular with its users, along with high-return loyalty points.

• 30% off sitewide during Baby Shopping Week is perfect for stocking up on maternity kits and baby creams.
  
  
• ₹200 Paytm cashback on orders above ₹899 adds to savings during bulk family shopping.
  
  
• Referral bonuses worth ₹150 for new users provide additional value and expand their loyal customer base.

Pro Tip: Combine HDFC and Axis card offers with SavePlus coupons during Baby Week for maximum discount impact.

Pilgrim – Global Formulas Tailored for India

Website: Pilgrim

Pilgrim brings the magic of global beauty rituals to Indian routines. With ingredients from Korea and France, their skincare is customized for Indian skin types and weather. The D2C website features themed combos and rare ingredients at reduced prices. First-time shoppers get freebies and prepaid discounts. They also run attractive loyalty programs where each rupee spent adds up. Pilgrim’s website drops curated kits during Indian weddings and festive seasons.

• Buy 1 Get 1 Free on face masks during sale weeks gives you skincare mileage.
  
  
• ₹200 off on combos + free delivery across India reduces friction for first-time buyers.
  
  
• Loyalty rewards for every order placed build up to major coupon redemption over time.

Pro Tip:  Check out today’s Pilgrim Coupons & Special Offers.

Foxtale – Affordable, Everyday Essentials

Website: Foxtale

Foxtale creates fuss-free skincare basics that work well for college students and office-goers. Known for their gentle cleanser and lightweight sunscreen, the brand has exploded on social media. Their D2C website features time-limited flash sales and reward points. Their pricing model is attractive for first-jobbers and budget skincare lovers. Delivery is fast across Indian metros and Tier 2 towns. Wallet payments and UPI methods unlock further micro cashbacks.

• Flat 20% off + free gift during summer clearance sales gives instant value.
  
  
• UPI-exclusive offers with ₹50 cashback on PhonePe are targeted at mobile-savvy shoppers.
  
  
• Skincare trial kits starting at ₹99 help hesitant buyers try before they invest.

Pro Tip:  Check out today’s Foxtale Coupons & Special Offers.

Bella Vita Organic – Ayurveda with a Modern Twist

Website: Bella Vita Organic

Bella Vita Organic infuses ancient Indian ingredients into new-age skincare and perfumes. Their bestselling perfumes and bath oils have gained popularity across Indian cities. Their D2C-first approach ensures they control pricing, packaging, and exclusive gifts. Website shoppers enjoy free gifts, order points, and bulk-buy combo packs. Regular buyers earn escalating discounts via loyalty programs. Cashbacks on Amazon Pay and Paytm enhance the digital-first user experience.

• Free gift on all prepaid orders + ₹250 off sitewide lets you add more to your cart for less.
  
  
• Combo kits starting at just ₹499 with an extra SavePlus discount offer, deep seasonal value.
  
  
• Cashback enabled on Paytm and Amazon Pay benefits wallet users and app shoppers.

Pro Tip:  Check out today’s Bella Vita Organic Coupons & Special Offers!

Conclusion

From Mamaearth to Foxtale, India's D2C beauty brands offer quality, affordability, and savings at scale. Their direct model ensures better prices, exclusive offers, and localized support. With SavePlus India, you gain access to verified coupons, festival-specific deals, and tips for cashback stacking. Make your skincare routine smarter, safer, and more budget-friendly with every cart you build.

FAQ

Are D2C beauty brands cheaper in India than on marketplaces?
Yes, most D2C websites offer exclusive discounts, rewards, and cashback that third-party platforms don't.

Which payment method gives the best cashback on beauty shopping?
UPI-based apps like PhonePe, Amazon Pay, and Paytm frequently run cashback campaigns for prepaid orders.

Can I combine bank offers with SavePlus India coupons?
Yes, you can often stack SavePlus promo codes with ICICI, SBI, or HDFC bank offers for extra savings.

Do D2C beauty brands in India support returns and COD?
Most D2C brands support 7–30 day return windows and offer cash-on-delivery for buyer convenience.

When is the best time to shop from Indian D2C brands?
Major Indian festivals like Diwali, Holi, and Republic Day unlock sitewide sales and limited-time cashback.